Syndetics omslagsbild
Bild från Syndetics

A dictionary of marketing / edited by Charles Doyle.

Medverkande: Materialtyp: TextUtgivningsuppgift: [Oxford] : Oxford University Press, 2016Utgåva: 4th editionBeskrivning: 1 online resourceInnehållstyp:
  • text
Medietyp:
  • computer
Bärartyp:
  • online resource
ISBN:
  • 9780191800221 (ebook) :
Ämnen: Fler format: Print version :: Ingen titelDDK-klassifikation:
  • 658.8003 23
Library of Congress (LC) klassifikationskod:
  • HF5412
Onlineresurser: This is an accessible A-Z guide to all areas of marketing. Covering traditional techniques and theories as well as the latest terms and concepts in e-marketing and search engine optimization, this is the ideal reference for students and practitioners of marketing.
Inga fysiska exemplar för denna post

This edition previously issued in print: 2016.

This is an accessible A-Z guide to all areas of marketing. Covering traditional techniques and theories as well as the latest terms and concepts in e-marketing and search engine optimization, this is the ideal reference for students and practitioners of marketing.

Description based on online resource; title from home page (viewed on May 4, 2016).

Licensed e-book