Syndetics omslagsbild
Bild från Syndetics

"The faster fish beats the larger fish" : applying porter's value chain / Nükhet Vardar.

Av: Materialtyp: TextSerie: Utgivningsuppgift: London : SAGE Publications: SAGE Business Cases Originals, 2018Beskrivning: 1 online resource : illustrationsInnehållstyp:
  • text
Medietyp:
  • computer
Bärartyp:
  • online resource
ISBN:
  • 9781526438102 (ebook) :
Ämnen: DDK-klassifikation:
  • 658.045
Onlineresurser: Arzum is a small, family-owned small appliances company, founded in Turkey in 1966. The firm always wanted to go beyond its country of origin and open up to the world market. However, by the early 1990s, global competition was getting fierce as China strengthened its production base. Arzum knew that it needed to differentiate itself by creating added value, but how was it going to achieve this?
Inga fysiska exemplar för denna post

Includes bibliographical references and index.

Arzum is a small, family-owned small appliances company, founded in Turkey in 1966. The firm always wanted to go beyond its country of origin and open up to the world market. However, by the early 1990s, global competition was getting fierce as China strengthened its production base. Arzum knew that it needed to differentiate itself by creating added value, but how was it going to achieve this?

Description based on XML content.

Licensed e-book