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Renew your wardrobe : 'Climbing the Cordillera' / Katherina Kuschel, Francisco Cotapos, Sebastián Hercovich.

By: Contributor(s): Material type: TextSeries: Publisher: London : SAGE Publications Pvt. Ltd, 2016Description: 1 online resource : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781526430328 (ebook) :
Subject(s): DDC classification:
  • 658.11 23
Online resources: Cecilia Membrado is the founder of a marketplace platform for buying and selling second-hand fashionable clothes, that was established in Argentina in 2014. Cecilia needs to take her business to a global scale, starting with opening operations in Chile. The case details all the initiatives taken by the entrepreneur in her start-up and to resolve the issues on her journey to achieve success to the case is largely developed from primary sources.
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Originally published in Kuschel, K., Catapos, F., & Hercovich, S. (2016). Renew Your Wardrobe: 'Climbing the Cordillera'. South Asian Journal of Business and Management Cases, 5(1), 13-20. DOI:.

Includes bibliographical references and index.

Cecilia Membrado is the founder of a marketplace platform for buying and selling second-hand fashionable clothes, that was established in Argentina in 2014. Cecilia needs to take her business to a global scale, starting with opening operations in Chile. The case details all the initiatives taken by the entrepreneur in her start-up and to resolve the issues on her journey to achieve success to the case is largely developed from primary sources.

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