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The fruit and vegetable snacks venture / Sanya Ojo.

By: Material type: TextSeries: Publisher: London : SAGE Publications: SAGE Business Cases Originals, 2018Description: 1 online resource : illustrationsContent type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781526445476 (ebook) :
Subject(s): DDC classification:
  • 658.11 23
Online resources: This case study illustrates the field research, planning, and designing process of a fruit and vegetable energy bar business start-up by an aspiring entrepreneur. The case narrative includes the business template, as well as the opportunities and challenges the entrepreneur envisions in executing a successful venture. The decision points are two-fold, relating to a quandary about funding sources and selling platforms.
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Includes bibliographical references and index.

This case study illustrates the field research, planning, and designing process of a fruit and vegetable energy bar business start-up by an aspiring entrepreneur. The case narrative includes the business template, as well as the opportunities and challenges the entrepreneur envisions in executing a successful venture. The decision points are two-fold, relating to a quandary about funding sources and selling platforms.

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Licensed e-book