The fruit and vegetable snacks venture / Sanya Ojo.
Material type:
TextSeries: Publisher: London : SAGE Publications: SAGE Business Cases Originals, 2018Description: 1 online resource : illustrationsContent type: - text
- computer
- online resource
- 9781526445476 (ebook) :
- 658.11 23
Includes bibliographical references and index.
This case study illustrates the field research, planning, and designing process of a fruit and vegetable energy bar business start-up by an aspiring entrepreneur. The case narrative includes the business template, as well as the opportunities and challenges the entrepreneur envisions in executing a successful venture. The decision points are two-fold, relating to a quandary about funding sources and selling platforms.
Description based on XML content.
Licensed e-book