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Hero-Honda / Samir K. Barua & N. Balasubramanian.

By: Contributor(s): Material type: TextSeries: Publisher: [London] : SAGE, 2016Description: 1 online resource : illustrations (black and white, and colour)Content type:
  • text
  • still image
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781473977327 (ebook) :
Subject(s): DDC classification:
  • 658.044 23
Online resources: The case focuses on governance issues that arise in case of joint ventures. The case is based on one of the most successful joint ventures in the history of corporate India between Honda Motor Company of Japan and the Munjal family of India. They established Hero Honda Motor Company in 1984. The company became the largest producer of motorcycles in the world.
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Originally Published in: Barua, S. K., & Balasubramanian, N. (2015). Hero-Honda: Split Wide Open. BP0386. Ahmedabad: Indian Institute of Management, Ahmedabad.

The case focuses on governance issues that arise in case of joint ventures. The case is based on one of the most successful joint ventures in the history of corporate India between Honda Motor Company of Japan and the Munjal family of India. They established Hero Honda Motor Company in 1984. The company became the largest producer of motorcycles in the world.

Description based on online resource; title from home page (viewed on May 4, 2016).

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