Gil Mandelzis and Traiana : value is in the eye of the beholder / Lloyd Shefsky.
Material type:
TextSeries: Publisher: [London] : SAGE, 2016Description: 1 online resource : illustrations (black and white, and colour)Content type: - text
- still image
- computer
- online resource
- 9781473959989 (ebook) :
- 658.421 23
Originally Published in: Shefsky, L. (2010). Gil Mandelzis and Traiana: Value is in the Eye of the Beholder. 5-110-009. Evanston, IL: Kellogg School of Management, Northwestern University.
This case focuses on the career of Gil Mandelzis, a former Wall Street investment banker who recognized and seized an opportunity to build his company, Traiana, into a successful services provider for financial institutions in the foreign exchange prime brokerage market. The case describes Mandelzis's history, beginning with his earliest entrepreneurial effort as a Tel Aviv bar owner and continuing through his decision to start Traiana.
Description based on online resource; title from home page (viewed on April 27, 2016).
Licensed e-book