Intel's global corporate, business unit, and functional strategies / Ehud Menipaz & Amit Menipaz.
Material type:
TextSeries: Publisher: [London] : SAGE, 2016Description: 1 online resource : illustrations (black and white, and colour)Content type: - text
- still image
- computer
- online resource
- 9781473928053 (ebook) :
- 658.4012 23
Originally Published in: Menipaz, E., & Menipaz, A. (2011). Opening Case: Intel's Global Corporate, Business Unit, and Functional Strategies. In International business: theory and practice (pp. 325-327). London: SAGE Publications Ltd. Print. ISBN: 9781412903493.
Intel is a global company with 80 percent of its business outside of the USA. It relies on an extensive array of highly qualified product, operations, logistics, distribution, and service personnel and is based on exploiting a global supply chain. Intel's facilities and regional headquarters are found on almost all continents. The company's corporate strategy is focused on differentiation as well as on exploiting economies of scale and learning curve effects. Operationally, Intel relies heavily on a global supply chain, moving raw materials and semi-processed products from one location to another, and performing various value-added manufacturing tasks. Historically, it has focused most of its attention and resources on microprocessors used for personal computers (PCs).
Description based on online resource; title from home page (viewed on April 11, 2016).
Licensed e-book