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Yonyou 2013 / F. Warren McFarlan, Xiaoming Zheng & Ziqian Zhao.

By: Contributor(s): Material type: TextSeries: Publisher: [London] : SAGE, 2016Description: 1 online resource : illustrations (black and white, and colour)Content type:
  • text
  • still image
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781473962491 (ebook) :
Subject(s): DDC classification:
  • 658.4012 23
Online resources: In January 2013, Yonyou Software, the largest management software company in Asia-Pacific, unfolded its three-year business strategy to step up platform development. Following its decade earlier transition from financial software to management software, Yonyou's three-year business strategy was again a business model revolution. This book details Yonyou's plans.
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Originally Published in: McFarlan, F. W., Zheng, X. & Zhao, Z. (2014). Yonyou 2013. 0-314-331. Beijing: Tsinghua SEM China Business Case Center.

In January 2013, Yonyou Software, the largest management software company in Asia-Pacific, unfolded its three-year business strategy to step up platform development. Following its decade earlier transition from financial software to management software, Yonyou's three-year business strategy was again a business model revolution. This book details Yonyou's plans.

Description based on online resource; title from home page (viewed on April 26, 2016).

Licensed e-book