Tashas : franchising the boutique cafe experience / Peta Krost Maunder & Sean Temlett.
Materialtyp:
TextSerie: Utgivningsuppgift: [London] : SAGE, 2016Beskrivning: 1 online resource : illustrations (black and white, and colour)Innehållstyp: - text
- still image
- computer
- online resource
- 9781473963450 (ebook) :
- 658.8708 23
Inga fysiska exemplar för denna post
Originally Published in: Krost Maunder, P., & Temlett, S. (2009). Tashas: Franchising the Boutique Cafe Experience. WBS-2009-10. Johannesburg: The Case Centre, Wits Business School.
At the beginning of 2009, Natasha Sideris, owner and founder of Tashas - a hugely popular gourmet cafe in Atholl Square, Sandton - was on the verge of a massive expansion: to open 25 franchises at upmarket centres across South Africa. This book explains how Tashas approached this daunting expansion programme.
Description based on online resource; title from home page (viewed on April 26, 2016).
Licensed e-book