Design patent war : Apple versus Samsung / Narumon Saardchom.
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TextSerie: Utgivningsuppgift: [London] : SAGE, 2016Beskrivning: 1 online resource : illustrations (black and white, and colour)Innehållstyp: - text
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Originally Published in: Saardchom, N. (2014). Design patent war: Apple versus Samsung. South Asian Journal of Business and Management Cases, 3(2), 221-228. DOI: 10.1177/2277977914548341.
High-technology companies that have brought innovation to the market also use their innovation to claim their intellectual property rights around the world. In 2011, Apple Inc. started to claim its design patent over Samsung Electronics Company in the Unites States (US) court and the disputes then expanded to more than 50 lawsuits in numerous courts around the world, and became a design patent war. The amount of damages in a US verdict was the largest design patent infringement jury award of all time - US {dollar}1.05 billion, the amount by which most companies would become bankrupt by a single infringement. A design patent war like Apple versus Samsung lawsuits showed that design patent has seized centre stage of modern battle.
Description based on online resource; title from home page (viewed on April 25, 2016).
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