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Cat & Joe's Pig Rig : should we stay or should we go? / Tony Bell, Andrew Fergus.

Av: Medverkande: Materialtyp: TextSerie: Utgivningsuppgift: London : SAGE Publications Ltd, 2017Beskrivning: 1 online resource : illustrationsInnehållstyp:
  • text
Medietyp:
  • computer
Bärartyp:
  • online resource
ISBN:
  • 9781526426536 (ebook) :
Annan titel:
  • Cat and Joe's Pig Rig
Ämnen: DDK-klassifikation:
  • 658.1552
Onlineresurser: Cathy Obertowitch and Joe Thompson had just received an invitation to bring their food truck, Cat & Joe's Pig Rig, to a rodeo event in a town 70 kilometers away. They weren't sure whether attending the special event would be worth their time, effort, and expense or if they would be better off not attending at all and continuing with business as usual. This case encourages students to analyze the profitability and viability of attending the event and to examine both the financial and nonfinancial aspects of the decision. Students will be called upon to perform breakeven calculations, a target profit analysis, and a "what if?" analysis of the opportunity. This case represents a straightforward, real-world application of Cost-Volume-Profit (CVP) analysis.
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Originally Published InBell, T., & Fergus, A. (2014). Cat & Joe's Pig Rig: Should we stay or should we go? IMA Educational Case Journal, 7(3), Article 3.

Cathy Obertowitch and Joe Thompson had just received an invitation to bring their food truck, Cat & Joe's Pig Rig, to a rodeo event in a town 70 kilometers away. They weren't sure whether attending the special event would be worth their time, effort, and expense or if they would be better off not attending at all and continuing with business as usual. This case encourages students to analyze the profitability and viability of attending the event and to examine both the financial and nonfinancial aspects of the decision. Students will be called upon to perform breakeven calculations, a target profit analysis, and a "what if?" analysis of the opportunity. This case represents a straightforward, real-world application of Cost-Volume-Profit (CVP) analysis.

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