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The Boeing Company : the WTO dispute with Airbus / Atul Adhikary, Brian Engelhardt, James S. O'Rourke.

Av: Medverkande: Materialtyp: TextSerie: Utgivningsuppgift: London : SAGE Publications Ltd, 2017Beskrivning: 1 online resourceInnehållstyp:
  • text
Medietyp:
  • computer
Bärartyp:
  • online resource
ISBN:
  • 9781526405937 (ebook) :
Ämnen: DDK-klassifikation:
  • 629.1333404220688
Onlineresurser: This case study examines a long-standing dispute regarding fair competition and government subsidies between The Boeing Company and Airbus Industries. Boeing claims that it is being subjected to an unfair competitive disadvantage because the European Union provided Airbus soft loans in the form of launch aid. This case reviews communication strategy, the potential impact on suppliers and communities, and the upcoming WTO dispute and possible outcomes.
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Originally published: Adhikary, A., Engelhardt, B., & ORourke, J. S. (2006). The Boeing Company: The WTO dispute with Airbus. 06-20. Notre Dame, IN: The Eugene D. Fanning Center for Business Communication, Mendoza College of Business, University of Notre Dame.

This case study examines a long-standing dispute regarding fair competition and government subsidies between The Boeing Company and Airbus Industries. Boeing claims that it is being subjected to an unfair competitive disadvantage because the European Union provided Airbus soft loans in the form of launch aid. This case reviews communication strategy, the potential impact on suppliers and communities, and the upcoming WTO dispute and possible outcomes.

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