Syndetics omslagsbild
Bild från Syndetics

Kalahari.com : going places with the marketplace / Stephanie Townsend & Rabelani Dagada.

Av: Medverkande: Materialtyp: TextSerie: Utgivningsuppgift: [London] : SAGE, 2016Beskrivning: 1 online resource : illustrations (black and white, and colour)Innehållstyp:
  • text
  • still image
Medietyp:
  • computer
Bärartyp:
  • online resource
ISBN:
  • 9781473960688 (ebook) :
Ämnen: DDK-klassifikation:
  • 658.4012 23
Onlineresurser: In February 2010, online retail company Kalahari.com launched the Marketplace, a trading platform aimed at allowing third parties to use the Kalahari.com site to sell their goods. By May 2012, the success of the venture was exceeding expectations. Still, Bill Paladino, chief executive officer of the MIH Group, the South African multimedia company that owned Kalahari.com, knew that the competitive nature of the online retail industry meant that there was no room for complacency. He wondered how to ensure the continued success of the Marketplace.
Inga fysiska exemplar för denna post

Originally Published in: Townsend, S. & Dagada, R. (2012). Kalahari.com: Going Places with the Marketplace. WBS-2012-3. Johannesburg: The Case Centre, Wits Business School.

In February 2010, online retail company Kalahari.com launched the Marketplace, a trading platform aimed at allowing third parties to use the Kalahari.com site to sell their goods. By May 2012, the success of the venture was exceeding expectations. Still, Bill Paladino, chief executive officer of the MIH Group, the South African multimedia company that owned Kalahari.com, knew that the competitive nature of the online retail industry meant that there was no room for complacency. He wondered how to ensure the continued success of the Marketplace.

Description based on online resource; title from home page (viewed on April 26, 2016).

Licensed e-book