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Sanergy : using social entrepreneurship to solve emerging market problems / Carole Carlson, Cameron M. Campbell & Pooja Virani.

By: Contributor(s): Material type: TextSeries: Publisher: [London] : SAGE, 2016Description: 1 online resource : illustrations (black and white, and colour)Content type:
  • text
  • still image
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781473977709 (ebook) :
Subject(s): DDC classification:
  • 658.408 23
Online resources: The Sanergy case enables students to critically examine multiple dimensions of an early stage for-profit venture that is using an innovative model to address sanitation needs in Nairobi, Kenya, and anticipates expansion to other developing countries. The founding team initially met in a class at MIT and after winning multiple business plan contests and securing seed funding, commenced operations in Nairobi slum communities in 2011. They have used a unique approach for rapidly expanding their network of pay toilets via franchising. This case explores multiple elements: social enterprise formation, scaling, social impact measurement, and business expansion in developing nations. It ends with a dilemma: Should Sanergy expand into India? A teaching note provides guidance - and options - for classroom use.
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The Sanergy case enables students to critically examine multiple dimensions of an early stage for-profit venture that is using an innovative model to address sanitation needs in Nairobi, Kenya, and anticipates expansion to other developing countries. The founding team initially met in a class at MIT and after winning multiple business plan contests and securing seed funding, commenced operations in Nairobi slum communities in 2011. They have used a unique approach for rapidly expanding their network of pay toilets via franchising. This case explores multiple elements: social enterprise formation, scaling, social impact measurement, and business expansion in developing nations. It ends with a dilemma: Should Sanergy expand into India? A teaching note provides guidance - and options - for classroom use.

Description based on online resource; title from home page (viewed on May 4, 2016).

Licensed e-book