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zipRealty : leading a start-up to the next level (A) / Jennifer Chatman.

Av: Materialtyp: TextSerie: Utgivningsuppgift: London : SAGE Publications Ltd, 2017Beskrivning: 1 online resource : illustrationsInnehållstyp:
  • text
Medietyp:
  • computer
Bärartyp:
  • online resource
ISBN:
  • 9781526410733 (ebook) :
Ämnen: DDK-klassifikation:
  • 302.35
Onlineresurser: Start-up company zipRealty is a real estate brokerage that leveraged the Internet on the belief that selling or buying a home could be faster, easier, and more efficient than was possible with existing approaches to residential home transactions. Despite zipRealtys successes, the company experienced a series of external and internal challenges.
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Originally published in Chatman, J. (2001). zipRealty: Leading a start-up to the next level (A). The Berkeley-Haas Case Series. University of California, Berkeley. Haas School of Business.

Start-up company zipRealty is a real estate brokerage that leveraged the Internet on the belief that selling or buying a home could be faster, easier, and more efficient than was possible with existing approaches to residential home transactions. Despite zipRealtys successes, the company experienced a series of external and internal challenges.

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