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ESports Is Business : Management in the World of Competitive Gaming.

By: Material type: TextPublisher: Cham : Springer International Publishing AG, 2019Copyright date: ©2019Edition: 1st edDescription: 1 online resource (171 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9783030111991
Subject(s): Genre/Form: DDC classification:
  • 794.8
Online resources:
Contents:
Intro -- Preface -- Contents -- Abbreviations -- List of Figures -- List of Tables -- 1: Introduction: The Emergence of eSports -- The Relevance of eSports for Today's Businesses -- Understanding eSports Is More Than Just Another Hype -- Framing eSports -- Structure and Theoretical Foundation of the Book -- References -- 2: A Short History of eSports and Management -- The Need for a Historical Observation of eSports and Management -- Early Years of eSports (1940-1997) -- Pioneering eSports (1997-2004) -- Experiencing a Phase of Stability (2005-2008) -- Phoenix from the Ashes (2009-2013) -- Back to the Wild West (Since 2014) -- References -- 3: Stakeholders in the eSports Industry -- A Stakeholder Journey Through the eSports Industry -- Fundamental Characteristics of eSports Stakeholders -- Primary Stakeholders -- Game Developer -- Tournament Organizer -- Professional Teams -- Professional Players -- Providers and Communities -- Secondary Stakeholders -- Governing Bodies -- Sports Organizations -- Sponsors -- General Public -- Investors, Entrepreneurs, Media, and Shareholders -- Audience as a Shared Target for Value Creation -- References -- 4: Unwritten Governing Principles -- The Creation and Solidification of Governing Principles -- Easy to Learn, Hard to Master -- Shifting Metagame -- Welcome to the Wild West -- Born Digital, Born Global, Born Agile -- References -- 5: The Business Model Network -- Going Beyond Five Forces to Focus on Value Integration -- Three Cs as Simple Rules -- Coopetition -- Co-destiny -- Convergence -- Value Integration in the Business Model Network -- Cases of Different Developments Based on the Various Driving Forces -- References -- 6: Conclusion: The Future of eSports -- Utilizing the Risks of eSports -- Franchise: A Gamble for Power -- Frontier: Conquering New Markets.
Fragmentation: Division of the eSports Industry -- References -- Index.
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Intro -- Preface -- Contents -- Abbreviations -- List of Figures -- List of Tables -- 1: Introduction: The Emergence of eSports -- The Relevance of eSports for Today's Businesses -- Understanding eSports Is More Than Just Another Hype -- Framing eSports -- Structure and Theoretical Foundation of the Book -- References -- 2: A Short History of eSports and Management -- The Need for a Historical Observation of eSports and Management -- Early Years of eSports (1940-1997) -- Pioneering eSports (1997-2004) -- Experiencing a Phase of Stability (2005-2008) -- Phoenix from the Ashes (2009-2013) -- Back to the Wild West (Since 2014) -- References -- 3: Stakeholders in the eSports Industry -- A Stakeholder Journey Through the eSports Industry -- Fundamental Characteristics of eSports Stakeholders -- Primary Stakeholders -- Game Developer -- Tournament Organizer -- Professional Teams -- Professional Players -- Providers and Communities -- Secondary Stakeholders -- Governing Bodies -- Sports Organizations -- Sponsors -- General Public -- Investors, Entrepreneurs, Media, and Shareholders -- Audience as a Shared Target for Value Creation -- References -- 4: Unwritten Governing Principles -- The Creation and Solidification of Governing Principles -- Easy to Learn, Hard to Master -- Shifting Metagame -- Welcome to the Wild West -- Born Digital, Born Global, Born Agile -- References -- 5: The Business Model Network -- Going Beyond Five Forces to Focus on Value Integration -- Three Cs as Simple Rules -- Coopetition -- Co-destiny -- Convergence -- Value Integration in the Business Model Network -- Cases of Different Developments Based on the Various Driving Forces -- References -- 6: Conclusion: The Future of eSports -- Utilizing the Risks of eSports -- Franchise: A Gamble for Power -- Frontier: Conquering New Markets.

Fragmentation: Division of the eSports Industry -- References -- Index.

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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2025. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

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