Routledge Handbook of Sport Management.
Materialtyp:
TextSerie: Utgivningsuppgift: Oxford : Taylor & Francis Group, 2012Datum för upphovsrätt: ©2012Utgåva: 1st edBeskrivning: 1 online resource (487 pages)Innehållstyp: - text
- computer
- online resource
- 9780203807224
- 796.8
Front Cover -- Routledge Handbook of Sport Management -- Copyright Page -- Contents -- List of figures -- List of tables and boxes -- Notes on contributors -- Preface: The field of sport management -- Part I: Managing the performance of sport organizations: Edited by Leigh Robinson -- 1. Contemporary issues in the performance of sport organizations: Leigh Robinson -- 2. From daily management to high politics: the governance of the International Olympic Committee: Jean-Loup Chappelet -- 3. The contingent and standards governance framework for national governing bodies: Denis Mowbray -- 4. The planned development of sport organizations: Brian Minikin -- 5. Managing customer expectations of sport organizations: Leigh Robinson -- 6. Approaches to managing performance in sport organizations: Peter Taylor -- 7. Forecasting the performance of nations in elite sport: Simon Shibli, Veerle De Bosscher, Maarten van Bottenburg and Jerry Bingham -- 8. Corporate social responsibility in sport: Stephen Morrow -- 9. Theoretical approaches and practical strategies for change management: Peter McGraw, Tracy Taylor and Daniel Lock -- Part II: Managing human resources in sport organizations: Edited by Packianathan Chelladurai -- 10. Contemporary issues in the management of human resources: Packianathan Chelladurai -- 11. Human resource management in sport: a service-based approach: Solha Husin -- 12. Volunteer management in sport: May Kim and Hyejin Bang -- 13. Sources of support for employees in sport organizations: Boyun Woo and Claudio Rocha -- 14. Psychological contract in the context of sport organizations: Gonzalo Bravo, David Shonk and Doyeon Won -- 15. Managing contingent workers in sport: Kyungro Chang -- Part III: The marketing of sport: Edited by Guillaume Bodet -- 16. Contemporary issues in sport marketing: Guillaume Bodet.
17. Consumer loyalty in sport participation services: Guillaume Bodet -- 18. Relationship marketing: from theoretical issues to its application by sport organizations: Alain Ferrand -- 19. Sport spectators' segmentation: Guillaume Bodet and Iouri Bernache-Assollant -- 20. Sporting goods brands and retail store dramatization: Patrick Bouchet -- 21. Sport promotion through communication: a mass media perspective: Daniel C. Funk and Kevin Filo -- 22. Sport sponsorship: definitions and objectives: Pascale Quester and Charles Bal -- 23. Ambush marketing: Benoit Séguin and Dana Ellis -- Part IV: The economics of sport: Edited by Paul Downward -- 24. Contemporary issues in the economics of sport: Paul Downward -- 25. The economic analysis of sport participation: Paul Downward, Fernando Lera-López and Simona Rasciute -- 26. Expenditures on sport products and services: Tim Pawlowski and Christoph Breuer -- 27. Do sport clubs maximize wins or profits? And does it make any difference?: Stefan Kesenne -- 28. International sport league comparisons: Helmut Dietl, Rodney Fort and Markus Lang -- 29. Attendance and broadcast demand for professional team sport: the case of English league football: Babatunde Buraimo -- 30. The labor market in professional team sport: the case of football players in Europe: Bernd Frick -- 31. The economic benefits to cities from hosting major sport events: Chris Gratton -- 32. The future of sport management: Leigh Robinson, Packianathan Chelladurai, Guillaume Bodet and Paul Downward -- Index.
The Routledge Handbook of Sport Management is the most up-to-date and comprehensive guide to theory and practice in sport management ever published. With contributions from leading scholars and professionals from around the world, the book illustrates the global nature of contemporary sport business and highlights the opportunities and challenges for managers operating in an international market place. Representing a definitive survey of contemporary issues in sport management, this is an essential reference for all students, scholars and practitioners working in sport.
Description based on publisher supplied metadata and other sources.
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2025. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
Licensed e-book