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Digital Business Models The New Value Creation and Capture Mechanisms of the 21st Century

Av: Medverkande: Materialtyp: ArtikelUtgivningsinformation: Berlin/Boston De Gruyter De Gruyter [Imprint] 2022Beskrivning: 1 electronic resource (182 p.)Innehållstyp:
  • text
Medietyp:
  • computer
Bärartyp:
  • online resource
ISBN:
  • 9783110762419
  • 9783110762556
  • 9783110762594
Ämnen: Onlineresurser: Sammanfattning: This book provides an overview of how digital players create, exchange and capture value thanks to digital technologies. It describes the key characteristics of various digital business models using different business archetypes. Each chapter is illustrated with examples or mini-case studies and also comprises a toolbox describing strategic tools, canvases and frameworks that help managers analyse a situation and formulate proactive solutions.
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This book provides an overview of how digital players create, exchange and capture value thanks to digital technologies. It describes the key characteristics of various digital business models using different business archetypes. Each chapter is illustrated with examples or mini-case studies and also comprises a toolbox describing strategic tools, canvases and frameworks that help managers analyse a situation and formulate proactive solutions.

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Creative Commons Licence cc by-nc-nd cc https://creativecommons.org/licenses/by-nc-nd/4.0/

eng

Freely available e-book